Kitchen Living Ltd is an award-winning, family-run business based in Hedge End, Southampton that specialise in creating beautifully designed made-to-measure kitchens. They transform kitchens into spaces to entertain, relax and create memories.
Our Approach
Nearly two decades on from opening, Kitchen Living were still operating under the same pink and teal brand colours. Recognisable, yes. Ready for an update, yes.
The dominant colour was decided upon as pink, creating a strong visual impact. We replaced the teal with a contemporary anthracite that accented the pink but didn’t compete with it.
We also designed a simple, tile-inspired signature brand pattern that could be rolled out throughout all customer touchpoints. This added a level of detail, and gives the brand a more professional and premium presence on its website and across all marketing materials.
To complement this further, we also designed a suite of brand icons that align with Kitchen Living’s scope of services and its core USPs, all of which focused on conveying the bespoke and unique nature of their kitchen projects.
The Outcome
Kitchen Living has a powerful brand that more accurately reflects its status and commitment to the wonderful, bespoke, and memorable. The team knows that their customers will encounter the new identity at every touchpoint along their buying journey.
"We're really happy with the new brand identity and marketing material, and now feel we have a modern brand that matches the quality and high standards of our business. Thanks so much for creating something we're very proud of."
