Our Approach
The icon was designed with a positive, upward slant to symbolise growth and forward momentum, while the distinctive Syne font give the identity a current, professional and approachable digital presence. The combination of colours, icon, and typography makes the brand difficult not to notice, ensuring it stands out in a competitive consultancy market.
The Outcome
The brand new, powerful visual identity positions Chris as a credible and contemporary growth and digital marketing consultant. With its edgy, hard-to-miss colour palette, the upward-slanting icon and clean typography, the brand stands out across all touchpoints. We also created a new WordPress website, highly optimised for search engines and AI-powered searches, giving him a strong, recognisable online presence.
"I decided to entrust The Brand Tailor with my personal brand and website, because I knew I would get a high-quality output that was grounded in great design principles that are born from years of experience. They took my brief and delivered beyond what I could imagine and I really love the final product. I am certain it will be of great value to me and deliver a great ROI."
